The Real Deal: Building Authentic Relationships in Cybersecurity Sales
The Current Landscape of Cybersecurity Sales As a sales leader in the IT channel, my LinkedIn feed is constantly flooded with posts from colleagues touting the latest buzzwords and themes. We’ve all seen topics like AI-assisted cold calling, tips for shortening the sales cycle through automation, and many other ways to remove humans from the […]
Mel Kolinski is the Director of Channel Development at Ostra Cybersecurity. With more than 15 years of sales and account management experience, Mel works with Ostra’s Channel Partners to deliver best-in-class cyber protection to SMB clients.